"Chetan made a tremendous impact on building our companies and growing our business. I strongly recommend him."
Dr. Jörg Großmann
CFO Freudenberg
"We did a SPRINT with Chetan and team. It was an eyeopener. We crafted strategies and implemented innovative ideas that saw us achieve our 12 Month target in just 6 months. "
Veerle Behets
Managing Director, LeasePlan
"I have been astonished how quickly the right design translates into immediate and tangible P&L impact."
Joy M
CEO Holcim
Deal Velocity Ensures You Become the One — Not One of Many
Within 72 Hours, Deal Velocity shows you exactly what must change for your most important opportunities to move faster and close stronger.
POSITION
How to create positioning that commands attention from serious buyers.
So your business is immediately seen as a strategic opportunity — not just another vendor competing for consideration.
PIPELINE
How to generate a consistent flow of the right high-value opportunities.
So the organisations capable of approving large deals begin entering your pipeline instead of you chasing uncertain prospects.
PRICING
How to structure pricing that reinforces value and strategic importance.
So your offer signals confidence, seriousness, and impact — rather than inviting comparison or negotiation pressure.
PITCH
How to present your opportunity in a way that secures executive confidence.
So decision-makers can clearly see the value and feel confident advancing the deal internally.
PROFITS
How to structure deals that scale financially and operationally.
So each new contract strengthens the economics of your business rather than stretching it.
DEAL VELOCITY
reveals where these foundations are strong — and where they need strengthening
— so high-value opportunities can emerge, advance, and close more predictably.
Winning high-value deals ultimately comes down to five strategic foundations:
WHY?
POSITION
INFLOW
PIPELINE
VALUE
PRICING
INFLUENCE
PITCH
SCALE
PROFITS
Position
Be seen as a serious strategic option before the conversation even begins.
Pipeline
The right opportunities enter your environment consistently.
Pricing
Your pricing reflects the value and impact of what they deliver.
Pitch
Your narrative makes it easy for decision-makers to move forward with confidence.
Profits
The deals you win strengthen the economics of the business and allow growth at scale.
"There is a ton of gold in this architecture. Exciting."
Phil Calandra
Founder TruWealth
"We redesigned our offer based on these principles and it instantly got market traction and deals."
Raglan Tribe
CEO Mindsheet
"The value was insane. I wasn't expecting so much. It's like a stack of value that just doesn't end."
Glenn Heaton
Founder Viddyup
Meet Dr Chetan Walia
Dr. Chetan Walia holds a PhD in Business Strategy and Creativity — a rare combination that reflects both analytical rigor and inventive depth.
His work has been published by three of the world’s top publishers — Sage, Springer, and Taylor & Francis — and featured in Forbes.
Over the past two decades, I have worked with leaders and organisations operating at the highest levels of business and decision-making.
I’m also Harvard-trained in negotiation, which has deepened my understanding of how major decisions are actually made inside organisations.
My work has involved advising on strategy, positioning, and major commercial opportunities across organisations including global brands, multinational corporations, development institutions, and large regional enterprises.
Many of the organisations represented here have been part of projects, advisory engagements, or strategic initiatives where the ability to frame problems correctly, navigate decision dynamics, and structure high-value opportunities was critical.
Deal Velocity draws directly from this experience — understanding how significant decisions are evaluated, how momentum is created inside organisations, and why some opportunities accelerate while others quietly stall.
Dr Walia is a Chartered Fellow of the CIPD and has been recognised among Top 100 Leaders in Education and Top 50 Thought Leaders, receiving awards for Outstanding Leadership.
"Over the past 25 years, I’ve worked with high-value clients across 53 countries.
While industries differ, the structural dynamics behind major opportunities are remarkably consistent."
Experience advising leaders across global corporations, institutions, and enterprise organisations.
"Over the past 25 years, I’ve worked with high-value clients across 53 countries.
While industries differ, the structural dynamics behind major opportunities are remarkably consistent."
Your High Value Deals Don’t Progress, Because Your Proposals and Pitches
Are Similar To Other Options and They Drown in Comparison
How It Works: A Very Simple Process
INTAKE
Fill a short 2-Minute form
CUSTOMIZED
STRATEGIC ANALYSIS
REPORT SENT
Your Deal Velocity Report
DIALOG
REVIEW THE FINDINGS
NEXT MOVE
EXPLORE DEEPER SUPPORT IF NEEDED
GUARANTEE
100% PROTECTED
A high-grade strategic report.
If it doesn’t reveal at least 5 immediate opportunities
— there’s no charge.
What Changes With Deal Velocity
You Will Experience One or All of These 3 Changes Or
There is No Investment.
Your positioning begins to attract stronger interest, increasing the number of serious opportunities entering the pipeline.
1. Double Your Front-End Opportunity Exposure
More opportunities progress toward commitment as positioning, attention, and differentiation align.
2X Your Deal Conversion
High-value opportunities move forward with greater clarity, shortening the path from initial conversation to commitment.
3. Cut Time From First Meeting to Decision Into Half
The Advantage of Deal Velocity
#1
The Positioning That Makes Enterprises Pay Attention
Why some opportunities generate immediate traction inside organizations — while others struggle to gain serious consideration.
#2
The Stakeholder Path That Moves Deals Forward
How influence actually spreads inside companies, and whether your opportunity is reaching the people who can advance it.
#3
The Strategic Framing That Makes Decisions Easier
How your offer needs to connect with priorities executives already care about — so advancing the deal feels logical, not risky.
#4
The Differentiation That Prevents You From Being Compared
What must be visible in your proposal so buyers stop evaluating you line-by-line against cheaper or familiar alternatives.
#5
The Confidence Signals That Allow Organizations to Trust and Commit
The trust factors enterprises require before they are willing to move an opportunity toward real approval and funding.
#6
You Will Receive
-
A Custom Deal Velocity Report (PDF)
-
A Deal Acceleration Map
-
A Personal Audio Walkthrough (Talking PDF)
-
Optional 1-1 Strategic Q&A session
Done For You Within 72 Hours
It is a custom Deal Velocity analysis built specifically around your opportunities, your proposal, and how large organisations actually make decisions.
Plus an option review call (included) with Dr Chetan Walia
Delivered
48-72 Hours
Investments
$997
Process
Super Short Form
Report Shared
Review Call
No Risk
If at any point you feel the process hasn’t been valuable, you can cancel and receive a full refund.
This is consulting-grade strategy.
If it doesn’t deliver at least 5 immediately usable ideas — there’s no charge.
On Point
No courses.
No frameworks
No communities
No upsells
Exceptionally original
— Timothy Adams
SAAS
Changed how I think
— Darren Law
CONSTRUCTION
Complete perspective shift
— Jennifer
EDUCATOR
Who Deal Velocity Is For
Deal Velocity is designed for businesses pursuing high-value opportunities where a single deal can significantly impact growth.
It is particularly relevant for:
Growth-Focused Businesses
Companies pursuing large corporate clients or strategic partnerships and wanting to strengthen the foundations behind winning those deals.
Private Equity & Investment Groups
Investors and operators looking to improve the flow, structure, and conversion of meaningful opportunities.
Consultants, Advisors & Professional Firms
Firms selling high-value engagements to large organisations and wanting their positioning and deal strategy to command serious attention.
Founder-Led Companies Scaling Upmarket
Businesses moving from mid-market deals into larger enterprise opportunities.
If Your Growth Depends On Winning Meaningful Deals @Scale
Deal Velocity helps ensure the strategic foundations behind those deals are strong.
Situations Where Deal Velocity Is Most Useful
Deal Velocity is particularly valuable when you are pursuing meaningful opportunities but something in the environment isn’t fully working yet.
Your business is capable of winning larger deals, but the market isn’t recognising it yet.
You want better organisations entering your pipeline — not just more prospects.
You know your work delivers real value, yet your pricing and deal structure aren’t reflecting it.
Your conversations are positive, but turning them into decisive commitments is harder than it should be.
You want a repeatable system that produces high-value opportunities rather than occasional wins.
↑
Deal Velocity identifies the strategic foundations influencing these situations — and how they can be strengthened.
"Just wanted to reach out and say bravo, just finished seing the DV, and you really nailed it, breath of fresh air amongst the noise out there.
Deri ap john Llewellyn-Davies
Board Advisor
" Chetan, I saw the DV.What great insights! Wow. Loved it."" Chetan, I saw the DV.What great insights! Wow. Loved it."
Stephen Snyder
Investor
"Brilliant. Profound Impact. Thank you."
Dilip Desai
Chairman, Bakertilly
The Deal Velocity Model™ Delivers Beyond Expectations. Guaranteed or No Investments.
A
How to position for utmost priority?
Creates → A Strong First-Look Signal
B
How to increase the flow of opportunities through a reliable front end
Creates → Reliable Inflow of the Right Opportunities
C
how to differentiate value so price is never the issue
Creates → Pricing Logic That Reflects Real Value
D
how to align stakeholders and create internal champions
Creates → A Pitch That Secures Executive Confidence
E
how to collapse decion making time by redesigning the conversion flow
Creates → The Ability to Repeat This at Scale
1K+
BUSINESSES ADVISED
100+
INDUSTRIES
$3B++
BREAKTHROUGHS
100s
CITATIONS
The Very Best Strategic Perspective Applied to Your Opportunity
When you request Deal Velocity, you are not receiving an automated audit or a generic checklist.
You are getting an experienced strategic perspective applied directly to your opportunity — analysing how the deal is positioned, how decisions are likely being evaluated, and where momentum may be breaking down.
When a high-value opportunity matters, understanding the structure of the decision often makes the difference between a deal that accelerates and one that slowly disappears.
Built from 25+ years advising organisations and selling into major corporations, including experience working alongside McKinsey and EY partners.
Why I Built Deal Velocity — And Why You Can Trust It
For more than 25 years, I’ve worked with organisations operating at the highest levels of business — advising, positioning, and selling into some of the world’s most recognised companies.
Across this time I’ve been involved in strategic engagements connected to global brands, and have also worked alongside partners and advisors from firms such as McKinsey and EY, helping shape how complex ideas and high-value propositions are positioned to the most demanding organisations.
One thing became very clear.
Large deals rarely slow down because the solution is weak.
They slow down because something in the structure of the opportunity is misaligned — the way the problem is framed, the stakeholders involved, the perceived risk, or the internal narrative surrounding the decision.
Deal Velocity was created from that insider perspective.
It’s not generic sales advice or theory.
It’s a practical way to examine the structural dynamics that determine how real deals move inside serious organisations.
Insights: A Peak Into Our Methods
Deal Velocity's adaptation of the Pitch Plan method.
The compelling narrative arc.
From #13 to #3
Chetan is undoubtedly the very best leadership development expert I have interacted with He is understated, very very passionate, committed and result oriented. With Chetan besides you - any mountain can be surpassed.
Sandy Vij, CEO
39% Bottomline Impact
Chetan is truly qualified to propagate breakthrough thinking by people and businesses as he follows the same in letter and spirit in his own business. Very, very inspiring.
Dr Ayyang, Chair
Growth in Mulitples YOY
Truthful. Honest. Always over delivers. Highly recommended.
Dr. Jörg Matthias Großman, CFO
10+ Business Lines Added
Chetan admonishes the basic criteria which we associate with brilliance. This makes us realise that brilliance shines through all the coverings to make a profound impact and, in that, it solves the right problem.
CHAIR
Conflicts Resolved
We deployed Chetan's methods for conflict resolution in our country offices. It is a mind blowing framework with astounding results
TOM TWINING - ARR
Partner Track
The Laureatte Partner Track at EY led to an explosion of partners producing multi-millions in annual revenue.
↑
Record Breaking Sales
We broke through many hurdles - both external and internal, with Dr Walia.
JOY, CEO
2X in 6 Months
We crafted strategies and implemented innovative ideas that saw us achieve our 12 Month target in just 6 months.
VEERLE, MANAGING DIRECTOR
SUMMARY
Deal Velocity™
A strategic diagnostic for high-value opportunities.
Deal Velocity analyses your opportunity across four structural domains and eight decision factors to reveal what is slowing momentum — and what must change to accelerate the deal.
What You Receive
Deal Velocity Diagnostic Report
Structural Analysis of the Opportunity
Stakeholder & Decision Insight
Proposal & Positioning Review
Deal Acceleration Guidance
Visual Deal Acceleration Map™
Optional 1-1 Strategic Q&A
Process
Short Form → Report Delivered → Review
Delivery
Your Deal Velocity report is delivered as a Talking PDF within 72 hours of our intake.
Investment
$997
No course.
No framework to learn.
Just a clear strategic analysis you can apply immediately.
When a six-figure opportunity slows, even small structural shifts can change the outcome of the entire deal.
Frequently asked questions
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